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RTHNK

Satisfy your Curiosity

WE merge creativity with strategy, making us your partner when you are looking to innovate and differentiate.

DESIGN THINKING

Concept-Driven Approach

We blend strategic insight with creative execution, focusing on solving complex problems through human-centered design.

Our name itself — RTHNK (short for “rethink”) — implies a philosophy centered on questioning assumptions, reframing problems, and iterating solutions, which are the core principles of design thinking and our culture.

Empathize

Observe, ask, listen and research. We want to understand.

Define

We develop a concept with a clear goal.

Ideate

We brainstorm, analyze and find the solution.

Create

We create a solution-driven prototype to present.

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